Supermarkets use
self-checkout or App Scan & Go, which alleviates the
customer's trouble of queuing up but in fact, the consumption of goods in the
supermarket has also increased significantly.For this reason, the
supermarket had to add a staff to carry out the cashier verification, which in
turn led to same waiting for customers, just in different line.
How to balance the
customer experience and the loss prevention, is a new pain point facing many
supermarkets.
By scanning the
barcode of the product and mobile payment such as WeChat Pay, Alipay or Cloud
Flash payment, customers can view information, get discounts then finish the
payment while walking between the goods shelves.
On one hand, Mini
programs turns consumers' phones into a mobile "barcode scanner". It enables
customers a quick and convenient checkout without queuing up.
On the other hand,
it brings merchants more private domain traffic and more social retail
opportunities, improves operating efficiency and reduces customer acquisition
costs. Now, it has gradually become the standard for ultra-digital
transformation of traditional retailers.
However, in
practical applications, App “Scan & Go ”enhances customer experience, but also brings a significant increase
in the loss of goods. Some supermarkets have to set up special audit posts. The
employees need to perform on-site inspection for customers who use the mini
program, and bear a higher assessment index for the position.
The original
intention is to make customers shop more easily and happily, but because of
anti-theft and loss prevention issues, after checkout, customers cannot leave,
need to wait for verification, or even be asked to open the bag to check, but
this puts the cart before the horse and the customer experience is even worse!
After statistics
from some large supermarkets, it was found that the use of new retail
technologies such as self-checkout and Scan & Go, but without effective
loss prevention measures, caused a significant increase in product losses. The
competition between the application of new technology and profit made profit a
winner. They reduced the number of self-service checkouts and cancelled
the in-store promotional posters that promoted "scanning code
shopping."
So, are there
appropriate measures to enable merchants to reduce the loss of goods while
using code scanning?
Promatic, as a
professional enterprise engaged in retail security for 26 years, has specially
launched loss prevention products for self-checkout system. Through intelligent
technology, customers can achieve self-service verification before leaving and supermarkets
can reduce the number of inspectors.
With these serials of systems, self-checkout
and Scan & Go can be really implemented in the supermarket instead of
becoming a chicken rib!
HeadQuarter:
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Contact Us:
Email: info@promaticgroup.com
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